24 October 2017
Andaz, Toranomon Hills

#CarDesignForum
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Tuesday, 24 October

09:00 – 09:45 Registration breakfast

09:45 Welcome speeches and introduction 

10:00 Panel session 1 – Alternative Asia

This session explores some design trends and pressures in the lesser-known Asian markets of India, Korea and China.

Panellists
Luc Donckerwolke, Senior Vice-President Design, Hyundai
Pratap Bose, Head of Design, TATA Motors and TAMO
Fan Zhang, Vice President, Head of Design, GAC

11:00 Coffee break

11:30 Panel session 2 – Super-luxury

The interpretation of luxury changes quickly. Our team of experts discuss current trends, the special requirements for low-volume, high cost vehicles and an extremely demanding and savvy group of customers.

12:00 Lunch

14:00 Panel session 3 – Adventure heritage

How do brands with a design history steeped in off-road adventure capitalise on that experience and skill?

14:45 Keynote

Our version of the TED talk, in this session a keynote speaker will inspire attendees with a bespoke 30-minute presentation.

15:15 Coffee break

15:45 Panel session 4 – Masterclass: creating a brand

The tension between creating a brand and designing something new is acute for car designers, whether they design for established brands or start-ups. In this session the experts explain their approach.

Panelists
Alfonso Albaisa, Senior Vice President, Nissan Design

16:45 Closing Speeches

17:00 Reception begins 

PREMIER
GOLD