Tuesday, 24 October
09:00 – 09:45 Registration breakfast
09:45 Welcome speeches and introduction
10:00 Panel session 1 – Alternative Asia
This session explores some design trends and pressures in the lesser-known Asian markets of India, Korea and China.
Luc Donckerwolke, Senior Vice-President Design, Hyundai
Pratap Bose, Head of Design, TATA Motors and TAMO
Fan Zhang, Vice President, Head of Design, GAC
11:00 Coffee break
11:30 Panel session 2 – Super-luxury
The interpretation of luxury changes quickly. Our team of experts discuss current trends, the special requirements for low-volume, high cost vehicles and an extremely demanding and savvy group of customers.
14:00 Panel session 3 – Adventure heritage
How do brands with a design history steeped in off-road adventure capitalise on that experience and skill?
Our version of the TED talk, in this session a keynote speaker will inspire attendees with a bespoke 30-minute presentation.
15:15 Coffee break
15:45 Panel session 4 – Masterclass: creating a brand
The tension between creating a brand and designing something new is acute for car designers, whether they design for established brands or start-ups. In this session the experts explain their approach.
Alfonso Albaisa, Senior Vice President, Nissan Design
16:45 Closing Speeches
17:00 Reception begins